Ep. 55 - 5 Mistakes Photographers Make That Keep Them Stuck (and How to Fix Them)
5 Mistakes Photographers Make That Keep Them Stuck (and How to Fix Them)
In this episode Rhea breaks down the five most common mistakes experienced photographers make that keep them stuck in their business. Drawing from over a decade of photography and coaching experience, she emphasizes that success isn’t just about talent behind the camera, it’s equally about mindset, pricing strategy, marketing consistency, and business infrastructure. She urges photographers to recognize where they are holding themselves back and to adopt a CEO mindset to create sustainable profit and long-term growth.
Rhea underscores the importance of valuing your expertise, pricing based on data, not fear, and building systems and workflows that support growth. She challenges listeners to examine their beliefs, stop DIY-ing everything, and show up consistently in their marketing. The theme throughout is empowerment: when photographers embrace confidence, structure, and strategic support, they unlock capacity for more income, better clients, and long-term success.
What You Will Learn
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Why underpricing and avoiding premium packages keeps photographers stuck
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How shifting from “creative mode” to CEO mode changes your results
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The importance of consistent marketing and nurturing your audience
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Why DIY-ing everything slows business growth and creates burnout
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How systems, workflows, and structure create confidence and scalability
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The role mindset plays in pricing, visibility, and sales success
Standout Quotes
- “Underpricing keeps you feeling overwhelmed, broke, not profitable, and undervalued.” (~10:15)
- “You can’t grow a sustainable photography business if you’re only focused on the art—you have to embrace CEO mode.” (~20:48)
- “Laid-back marketing and promotion is going to create laid-back money and sales in your business.” (~32:05)
- “If five to ten premium clients came to you today ready to say yes—would you be ready?” (~47:10)
Stay Connected
Learn more about me here: https://rheawhitney.com/
Follow me on Instagram at: https://www.instagram.com/RheaWhitney/
Connect with me on Facebook: https://www.facebook.com/RheaWhitneyPhotography
